COVID-19 won’t keep us apart, thanks to the cloud

Families and communities all over the world have been told to shelter in place. However, despite social distancing measures, people are still able to connect to one another, thanks to the cloud. Cloud computing helps buoy economies For many people, being forced to stay at home means being unable to earn money or spend money […]

Keep your business alive with BCP

Power outages, disasters, and other disruptions are inevitable. Thousands of businesses around the globe are affected by them every year, with lost profits ranging into the millions, if not billions. So how can your business protect itself and stay open when the unexpected strikes? Here is a standard business continuity plan (BCP) your company can […]

Web conversion made easy with 5 tips

Every marketing channel has best practices. For websites, it comes down to being user-friendly. Without this, even a terrific-looking website may discourage visitors from signing up for a free e-book or consultation. Be sure your website follows these 5 rules that make it easier to attract visitors and convert them. Make it mobile-friendly More people […]

5 iPad ideas for SMBs to consider

Small- and medium-sized businesses (SMBs) have a knack for finding clever ways to compete with larger, better-funded competitors. Apple’s iPad is a device that helps SMBs level the playing field even more. If you want to get more out of iPad’s business potential, here are some things to consider. Point of sale apps One of […]

Save time with these 10 social media tools

You know social media marketing can be valuable for your business but, simply put, you just don’t have the time for it. And besides, you’re no social media expert, so the whole process itself can be unnecessarily long as you try and figure out what’s most effective. But what if there was a way you […]

LinkedIn tips for the SMB

As a small business owner, you may be a bit perplexed how to gain the most value out of LinkedIn. You may have already spent countless hours trying to leverage the platform with little success. So what are you doing wrong? And how can you make the most out of your time on the platform? […]

Top YouTube marketing tips

If you’re not considering YouTube for your business’s marketing strategy, you’re truly missing out on one of the most powerful marketing platforms out there. YouTube gives you the opportunity to establish your business’s unique brand and personality through video. If you’re just starting out on YouTube marketing and don’t have a specific strategy in mind, […]