Articles

How your boring brand can win on social media

You may think social media is designed for exciting brands like Google or MTV. And who could blame you, as these brands both have millions of followers. Because of this, you may think there’s no place for your boring brand on social media, right? Think again. Here is one brand that’s making some noise in […]

Passion Is Powerful

A few months ago I had the pleasure of working with Germania Insurance at their annual sales conference. The night before, at dinner, I was fortunate to sit at the table with Matt Sodolak. I use the word “fortunate” because I was about to witness what I would best describe as TRUE PASSION for your profession.

The Lighter Side: IT Fun Facts

Technology has forever changed our lives and our world more than you know. Here are some numbers to put that fact into perspective:

About 4 billion people worldwide own a mobile phone, but only 3.5 billion people own a toothbrush.
Computers and other electronics account for 220,000 tons of annual trash in the U.S. alone.

Did Your Web Site Ranking Just Go In The Tank Because It’s Not Mobile-Friendly?

As of last April, mobile-friendly web sites were given a big leg up on competitors. Known as “responsive” web sites, these sites instantly adapt to whatever device you are viewing them on.

As users were turning to smartphones and other mobile devices to surf the web, Google realized that most sites didn’t display well on mobile devices.